AI Website Roast & Audit

Paste any website link. We scan the real page, score it out of 100, and an AI expert tells you — honestly — what is costing you customers and exactly how to fix it.

  • 100% free
  • No sign-up
  • Powered by advanced AI
Try an example:
Free · fair daily limit · results in ~10–20 seconds

Results

Fill in the form and click Roast My Website. Your results will appear here.

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How to use the AI Website Roast & Audit

  1. 1

    Paste your home page or landing page link.

  2. 2

    Choose what the page should achieve and the feedback style.

  3. 3

    Get your technical score instantly, then the AI roast with the top fixes.

  4. 4

    Fix the issues yourself — or ask our team to do it for you.

Why use this tool

Real data, not guesses

We actually load your page and measure titles, headings, buttons, speed and more.

Score out of 100

A clear technical score with a pass / warning / fail checklist.

Honest expert feedback

The AI roast tells you what a visitor really thinks — and how to fix it.

Ready-to-use rewrite

Get a sharper headline, subheadline and call to action for your offer.

Popular use cases

  • Small businesses wondering why the site gets no enquiries
  • Agencies auditing a prospect’s website before a pitch
  • Founders checking a new landing page before launch
  • Freelancers reviewing client sites

Why most websites don’t turn visitors into customers

Most small business websites look fine to their owners but quietly lose visitors in the first few seconds: a vague headline, no clear next step, missing trust signals or basic SEO gaps that keep the page out of Google. You can’t fix what you can’t see.

Our free AI website roast loads your real page, measures the essentials and gives you a score out of 100. Then an AI expert reviews your headline, messaging and calls to action against your goal — and tells you, honestly, what to fix first.

What a high-converting page needs

  • A clear headline that says what you do and who it is for.
  • One obvious next step — call, book, buy or get a quote.
  • Trust signals such as reviews, results, logos and contact details.
  • SEO basics: a strong title, meta description, one H1 and descriptive content.

Want the fixes done for you? Our web development team can redesign, speed up and optimise your site.

Need a Fast, SEO-Ready Website?

From WordPress builds to custom web apps, we design sites that load fast, rank well and turn visitors into enquiries.

Explore Web Development

Frequently asked questions

What does the AI website roast check?

We load your page and check HTTPS, response time, title and meta description, headings, mobile viewport, indexability, image alt text, content depth, calls to action, contact options, social previews, structured data, canonical tag, language and favicon. The AI then reviews your headline, messaging and calls to action against your goal.

Is the website score accurate?

The technical score is calculated from real measurements of your page, not guessed by AI. It covers on-page basics; it is not a full lab speed test like Google PageSpeed Insights.

Can I roast any website?

Yes — any public website. Some sites block automated visitors; if that happens, try a different page from the same site.

Is the website audit free?

Yes. It is free with no sign-up, within a fair daily limit.

Can you fix the problems for me?

Yes. Our web development team fixes SEO, speed and conversion issues every day. Use the button on this page to get in touch.